Atlanta Real Estate Marketing: Don't Overlook Social Media

There is one vital element to selling your property quickly: EXPOSURE!

While the best form of exposure is to make sure your listing is in both Atlanta Multiple Listing Services, another form of internet exposure should not be overlooked: social media. 

Here are 10 statistics that explain who social media exposure is important.

1. 90% of home buyers begin their real estate search online.
2. Home buyers are 26% more likely to contact us via social media platform than they were just a year ago.
3. Total number of minutes spent on social media sites is up 21% from 2011.
4. One in three social media users prefer contact via social media or “social care” over contacting a business by telephone.
5. The median age of first time buyers is 31 –Generation Y.
6. 96% of Generation Y uses social media sites, outnumbering baby boomers.
7. Home buyers who use the internet take just over two weeks to find the real estate of their choice. However, a traditional buyer takes close to two months to make a decision.
8. Online buyers are clear about the type of real estate they are shopping for, making it easier & quicker to complete a deal.
9. Customers who watch a YouTube video of a product or service are 85% more likely to purchase.
10. 55% of consumers share their purchases socially on Facebook, Twitter, Pinterest & other social sites.

At House Connect, we’re ahead of the curve on what’s trending. Your listing will be advertised on all major social media platforms to guarantee maximum exposure for your property. 

Don’t take my word for it: Check out House Connect online to see for yourself.

We also offer plenty of real estate tips online! Be sure to follow us on Facebook, Google+, Twitter, & Pinterest as well as subscribing to this blog. We’re always sharing our market-insider tips on DIY renovations, home staging tips, and Atlanta market trends to keep you ahead of the competition. Not to mention the money you’ll save in commission prices!

Please feel free to post comments, send emails, visit our social media pages and the House Connect website, or call us directly at 770-640-6800 for more info. We have dedicated, knowledgeable professionals waiting to assist you with listing your Atlanta property without the pricey commissions.

**House Connect is an flat fee Atlanta MLS listing company offering an alternative to the high cost of selling your home. We offer a discount realty service which saves Metro-Atlanta home sellers thousands of dollars versus using the traditional real estate agent.

FSBO: Why Listing Your House in the MLS is Important

Selling your real estate yourself, AKA For Sale By Owner (FSBO) may seem like a great opportunity to save money, but you risk missing key exposure that is vital to selling your property quickly.

Some background...

The idea behind FSBO is that you save on the listing commission. As you may or may not know, the home seller is the person who pays both agents in a real estate transaction. Typically 3 (sometimes up to 6) percent of the sales price will come out of the final payday and go into each real estate agent's pocket.

Ex. For a sales price of $184,000 (the Atlanta average) 3% = $5520. Totaling $11,040 to the agents instead of the seller.

While there's almost no avoiding the buyers agent commission since 92.4% of home buyers use a real estate agent, a home seller that opts out of using a listing agent can still save over $5000. Not too shabby.

The bad news...

The problem is that selling your home yourself cuts out your property's exposure - most notably MLS exposure. By listing your Atlanta real estate in the two Atlanta MLSs your house is exposed to over 55,000 Georgia real estate agents and then syndicated to real estate sites such as Trulia, Zillow, Realtor.com and the 90% of home buyers that begin their serach online.

Also, using a real estate agency means brand recognition, a team of experts to help handle the contract-to-close process, an agent to show your property, and several other tasks that help effectively market your real estate.

However...

This doesn't mean you HAVE to forego that 5 grand by using a traditional real estate company. House Connect offers a flat fee Atlanta MLS listing service where you pay a flat fee of $499 upfront no matter your sales price & in return, we list your property in both MLSs, syndicate your property to over 100 real estate websites, provide you with a lockbox & yard sign for added exposure, AND help you every step of the way from showings to contract negotiation & closing.

The catch…

There is none! The only additional fee you pay is the transaction fee ONLY once your property sale is final which is .0015 of the sales price ($276 in the example used earlier).

With House Connect you CAN have your cake & eat it too...and $775 versus $5520 sounds like a no-brainer to us! Give us a call today for a free Comparative Market Analysis & to learn more about what House Connect can do for you! 770-640-6800 

Simple Steps to Selling Your Atlanta Real Estate

Selling your Atlanta real estate can be a quite complex. House Connect has simplified that process for you while also saving you thousands of dollars! In fact, here’s a simple infographic of how simple selling your home with our simple flat fee Atlanta MLS listing service can be!

We also offer plenty of real estate tips online! Be sure to follow us on Facebook, Google+, Twitter, & Pinterest as well as subscribing to this blog. We’re always sharing our market-insider tips on DIY renovations, home staging tips, and Atlanta market trends to keep you ahead of the competition. Not to mention the money you’ll save in commission prices!

Please feel free to post comments, send emails, visit our social media pages and the House Connect website, or call us directly at 770-640-6800 for more info. We have dedicated, knowledgeable professionals waiting to assist you with listing your Atlanta property without the pricey commissions.

**House Connect is an flat fee Atlanta MLS listing company offering an alternative to the high cost of selling your home. We offer a discount realty service which saves Metro-Atlanta home sellers thousands of dollars versus using the traditional real estate agent.

FAQ: My Atlanta Home Is Not Selling; Should I Rent It Out Instead?

Since launching our discount realty brokerage back in January, our flat fee MLS listing agents have run into a few common questions that Atlanta home sellers have about our Metro-Atlanta MLS Real Estate service. House Connect President & Owner Mike Prewett has decided to take a minute to answer each question personally, so that our readers can better understand what a Flat Fee MLS Listing can do for YOU!

And remember, by listing with House Connect you pay just $499 instead of the standard listing commission (usually 3-6%) so you can afford to lower your asking price to keep your listing from stagnating on the market! Give Us a Call & Let's Get Moving! 770-640-6800

Check Out House Connect Online:   

Google+: https://plus.google.com/u/0/b/117285474537459892967/117285474537459892967/about

Facebook: http://facebook.com/houseconnectNOW

Instagram: http://instagram.com/houseconnect

Pinterest: http://pinterest.com/houseconnect

YouTube: http://www.youtube.com/user/HouseConnectNow/videos

Twitter: https://twitter.com/HouseConnectNOW

LinkedIn: http://www.linkedin.com/company/house-connect

We also offer plenty of real estate tips online! Be sure to follow us on Facebook, Google+, Twitter, & Pinterest as well as subscribing to this blog. We’re always sharing our market-insider tips on pricing your listing, real estate marketing, and Atlanta market trends to keep you ahead of the competition. Not to mention the money you’ll save in commission prices!

Please feel free to post comments, send emails, visit our social media pages and the House Connect website, or call us directly at 770-640-6800 for more info. We have dedicated, knowledgeable professionals waiting to assist you with selling your home without the pricey commissions.

**House Connect is an Atlanta Flat Fee MLS Listing Service offering an alternative to the high cost of selling your home. We offer a discount realty service which saves Atlanta home sellers thousands of dollars versus using the traditional real estate agency.

Sales Prices Are Up & the DOM Total is Down. Why Aren't You Selling?

     It’s November in Atlanta…we all know what that means. The temperature is dropping, Falcons football is in full effect, seasonal Holiday candy is back in stock, and (most importantly) the September Real Estate Market statistics are in. Here are some key highlights.

September 2013 Atlanta Market:

• The Median Sales Price increased 35% ($189,000 vs $140,000 for September 2012).
• Average Total Days on Market (DOM) decreased 22.2% (70 days vs 90 days in September 2012).
• The Metro Atlanta Unemployment rate is down to 8% (*August 2013 data used due to September Government Shutdown).
• The Median Household Income is still above the National Average ($54,628 vs $51,371).

However

• Inventory of Homes for Sale is in steady decline, down another 12.6% (-16.8% in September 2011, -22.9% in September 2012).

This dramatic shortage of available inventory has caused a huge drop in sales. Demand is up and supply is down; the houses just aren’t there to buy. So why aren’t Atlanta home owners selling? Market confidence could be the answer, but one look at these numbers proves now is the time to get back out there.

So…are you a Metro-Atlanta home seller looking to avoid paying a pricey commission? Try out our Flat Fee MLS Listing service to sell quickly & save THOUSANDS!  Call us today & LET’S GET MOVING!

House Connect also offers real estate tips online! Be sure to follow us on Facebook, Google+, Twitter, & Pinterest as well as subscribing to this blog. We’re always sharing our market-insider tips on Atlanta real estate trends, DIY home renovation ideas, and home staging tips to keep you ahead of the competition. Not to mention the money you’ll save in listing commission prices!

Please feel free to post comments, send emails, visit our social media pages and the House Connect website, or call us directly at 770-640-6800 for more info. We have dedicated, knowledgeable professionals waiting to assist you with selling your home without the pricey commissions.

**House Connect is an Atlanta Flat Fee MLS Listing agency offering an alternative to the high cost of selling your home. We offer Metro-Atlanta home sellers a discount realty program which saves thousands of dollars versus using a traditional real estate consultant.