Selling your real estate yourself, AKA For Sale By Owner (FSBO) may seem like a great opportunity to save money, but you risk missing key exposure that is vital to selling your property quickly.
Some background...
The idea behind FSBO is that you save on the listing commission. As you may or may not know, the home seller is the person who pays both agents in a real estate transaction. Typically 3 (sometimes up to 6) percent of the sales price will come out of the final payday and go into each real estate agent's pocket.
Ex. For a sales price of $184,000 (the Atlanta average) 3% = $5520. Totaling $11,040 to the agents instead of the seller.
While there's almost no avoiding the buyers agent commission since 92.4% of home buyers use a real estate agent, a home seller that opts out of using a listing agent can still save over $5000. Not too shabby.
The bad news...
The problem is that selling your home yourself cuts out your property's exposure - most notably MLS exposure. By listing your Atlanta real estate in the two Atlanta MLSs your house is exposed to over 55,000 Georgia real estate agents and then syndicated to real estate sites such as Trulia, Zillow, Realtor.com and the 90% of home buyers that begin their serach online.
Also, using a real estate agency means brand recognition, a team of experts to help handle the contract-to-close process, an agent to show your property, and several other tasks that help effectively market your real estate.
However...
This doesn't mean you HAVE to forego that 5 grand by using a traditional real estate company. House Connect offers a flat fee Atlanta MLS listing service where you pay a flat fee of $499 upfront no matter your sales price & in return, we list your property in both MLSs, syndicate your property to over 100 real estate websites, provide you with a lockbox & yard sign for added exposure, AND help you every step of the way from showings to contract negotiation & closing.
The catch…
There is none! The only additional fee you pay is the transaction fee ONLY once your property sale is final which is .0015 of the sales price ($276 in the example used earlier).
With House Connect you CAN have your cake & eat it too...and $775 versus $5520 sounds like a no-brainer to us! Give us a call today for a free Comparative Market Analysis & to learn more about what House Connect can do for you! 770-640-6800
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